Anup Kuruvilla Abraham

Anup Kuruvilla Abraham currently serves as the Head of Product Planning at Isuzu Motors India Private Limited since August 2023, leading product strategies to meet India's evolving mobility and commercial needs. Previously, Anup held roles including Head of Marketing Communications at Sigachi Industries Ltd, and various positions at Isuzu Motors India from 2014 to 2023, where responsibilities included brand stewardship, product positioning, and customer engagement initiatives that promoted pick-ups as a viable car category in India. Anup's career began at Tata Motors Ltd in 2005, progressing through roles focused on sales, marketing, and dealer development for commercial vehicles. Anup holds a Master of Management from IIT Bombay and a B.Tech in Mechanical Engineering from TKM College of Engineering.