Italchimica srl
Monica Rigoni is an experienced marketing and communication professional, currently serving as Responsabile Marketing & Communication at Italchimica srl since April 2022. Monica co-founded and partnered with Marketing Blu Partners from January 2017 to October 2022, focusing on branding, digital strategy, and product marketing. Prior roles include Marketing Director at FITT SpA, where responsibilities encompassed group marketing and communication for a leading PVC hose manufacturer, and Sales and Brand Manager at Lino Manfrotto Spa, managing global commercial activities for a market leader in camera supports. Additionally, Monica worked as an International R&D Project Leader at Procter & Gamble UK, leading product development in the Skin Care category for the Oil of Olay brand. Educational background includes a Laurea in Industrial Chemistry from Università degli Studi di Padova and a maturità classica in Humanities from Liceo Classico "G.B.Brocchi".
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Italchimica srl
The company history started back in 2001 when the Fioretto family set up Italchimica: the Professional detergent manufacturer that aimed to innovate and revolutionise the world of cleaning products with its Sanitec brand. In the beginning the three brothers filled the roles of both owners and the entire workforce, in turn dealing with product mixing, packaging and shipping, and handling transport paperwork and invoicing themselves. In a short time their considerable intuition helped deliver product innovation and gain a greater market share, leading to increasing staff numbers and structure. In recent years, Italchimica has devised and patented important smart washing systems provoking fresh interest in the future of professional cleaning.