Risa Kan is an experienced marketing professional specializing in web marketing and digital performance. Currently serving as the Web Marketing Manager at Iterable since March 2022, Risa focuses on website strategy, optimization, conversion rate improvement, and analytics. Previously, Risa held a similar role at Twitter from February 2019 to March 2022, overseeing global web operations and user experience. Risa's background includes working as a Digital Performance Marketing Specialist at The North Face, where responsibilities encompassed multi-channel demand generation, and as a Marketing Manager at Mixbook. Early career roles included positions at QuinStreet, where Risa started as an Online Media Associate, and a summer internship at Wells Fargo in 2012. Risa holds a Bachelor of Arts in Political Economy from the University of California, Berkeley, and has also pursued further education at The University of Hong Kong and UCLA Extension.
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