Agnes Aranda

Agnes Aranda is an experienced marketing professional with a strong focus on product marketing. Currently serving as a Product Marketing Analyst at iugu since June 2022, Agnes specializes in monitoring and analyzing the performance of Minimum Viable Products (MVPs), developing go-to-market strategies, and ensuring effective communication across diverse audiences. Prior roles include Product Marketing Analyst Jr at iugu, where Agnes managed customer communications and conducted market research, and various positions at DSB - Digital Solutions for Business, including responsibilities in digital metrics analysis, campaign optimization, and data management. Additionally, Agnes is involved with the community "Elas que Lançam," supporting women in product marketing careers. Agnes holds a degree in Audiovisual Production from Centro Universitário FAM and is currently pursuing further education in Product Marketing at Tera.