Lauren Hein

Lauren Hein is a Marketing Automation Programs Senior Manager at Ivanti, with extensive experience in marketing automation, integrated campaign management, and marketing operations. In this hybrid role since May 2021, Lauren builds triggered workflows for customer notifications and global nurture strategies. Previously, Lauren held the position of Senior Manager in Integrated Campaign Services, overseeing the creation of multi-channel campaigns for the Global Programs and Americas teams. With prior experience as Marketing Automation Manager and Senior Marketing Automation Specialist at Iron Mountain, Lauren has collaborated with Global Demand Marketing teams to optimize processes and drive campaign success. Throughout various roles as a freelancer, Lauren developed data-driven email campaigns for B2C and B2B clients, and also served as a Customer Marketing Specialist at Iron Mountain, focusing on B2B customer-centric programs. Lauren holds a Bachelor of Fine Arts in Graphic Design & Electronic Arts from Wayne State University.