Rachel Haberman

Rachel Haberman has a diverse work experience in the field of content marketing and management. Rachel is currently the Director of Content Marketing at Ivanti, where they began their role in February 2022. Prior to this, they held the position of Senior Manager of Content Marketing at Ivanti from November 2021 to February 2022.

Before joining Ivanti, Rachel worked as a Marketing Content Manager at Avid from October 2019 to November 2021. Rachel was responsible for managing marketing content and playing a key role in shaping the content strategy for the company.

In 2019, Rachel worked as a Content Marketing Manager at Jebbit. In this role, they were in charge of defining and executing content and SEO strategies across various channels. Rachel collaborated closely with other departments such as demand gen, sales, and customer success to support initiatives throughout the customer journey. Additionally, Rachel led the development of thought leadership strategies on data privacy legislation.

From 2017 to 2018, Rachel worked as a Content Marketing Manager at Skyword Inc. As the managing editor of the Content Standard, they oversaw the editorial strategy and content operations for a high-volume content hub. Rachel managed a team of freelance contributors and a content specialist. Rachel'snotable accomplishments in this role include shifting the editorial strategy to target senior buyers, significantly increasing monthly pageviews, and generating the highest number of marketing-qualified leads in 2017 and 2018.

Prior to Skyword Inc., Rachel worked as a Marketing Content Manager & Strategist at Palladium from 2012 to 2016. Rachel reported directly to the CMO and managed a globally dispersed team. Rachel was responsible for developing and executing the content marketing strategy, as well as managing the editorial calendar and acting as the chief editor for corporate marketing content.

Early in their career, Rachel gained experience as an intern and senior student assistant at Wellesley College Office of Admission from 2010 to 2012. Rachel oversaw a team of student workers and liaised between them and full-time staff. Other responsibilities included conducting information sessions, interviewing applicants, and addressing the queries of prospective students and their families during the admission process.

Rachel Haberman began their education at Boston University in 2007, where they completed two years towards a Bachelor of Music, with a focus on Classical Voice. Rachel then transferred to Wellesley College in 2010 and graduated in 2012 with a Bachelor of Arts (B.A.), summa cum laude, majoring in Cognitive & Linguistic Sciences.