Gustavo Hollatz

Gustavo Hollatz is a seasoned marketing professional and educator with extensive experience in digital marketing and communication. Currently serving as the Marketing and Communication Coordinator for South America at IVECO Group, Gustavo manages after-sales marketing initiatives across 150 dealerships in 14 countries. In addition to this role, Gustavo contributes as a professor at multiple institutions, including Athon and Internet Innovation, specializing in Digital Marketing and Design Thinking. A columnist for E-Commerce Brasil, Gustavo provides insights on marketing and e-commerce topics. Previous positions include Marketing Specialist for CNH Industrial, Digital Marketing Manager at McCann Worldgroup, and Boss Editor of "A Revista Online do Homem Moderno." Gustavo holds a post-graduate degree in Marketing from Universidade Presbiteriana Mackenzie and a graduation degree in Social Communication from Pontifícia Universidade Católica de São Paulo.