Marcelo Assis is an accomplished professional in the automotive industry with extensive experience in dealer network development. Currently, Marcelo serves as part of the LATAM IVECO Academy at Iveco Group since July 2022. Prior to this role, Marcelo held the position of South America Dealer Network Development Senior Manager at IVECO from April 2014 to July 2022, where significant achievements included restructuring the Brazil dealer network. Before joining IVECO, Marcelo worked at Hyundai Motor Brasil as Brazil Sales and Dealer Network Development Senior Manager, successfully implementing a new dealer network for the launch of the Hyundai HB20. Marcelo began a career in dealer network development at Ford Motor Company, where a notable achievement was the establishment of an exclusive Ford Truck dealer network. Marcelo holds an MBA in Business Administration focused on Automotive Dealer Management and several postgraduate degrees in business administration and finance.
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