Anita Schretlen

Anita Schretlen, MBA, is a seasoned professional in business development, marketing strategy, and consulting within various sectors. Currently serving as the Business Development & Account Lead at Rogers Cybersecure Catalyst, Anita focuses on building partnerships and developing market strategies in cybersecurity. As an Executive in Residence at Ivey Business School, Anita coaches students in real-world consulting projects. Previous roles include Program Lead for Newcomer Entrepreneurs at BDC, Principal at A Schretlen Consulting, Co-Founder of The Pop-up Shop Project, and Senior Manager positions at CBC and Astral Media, where Anita significantly increased sponsorship revenue and led strategic planning initiatives. Anita's academic background includes an MBA in Marketing & Strategy from McGill University and multiple credentials in cyber strategy and e-business.