IYK*
Ryan Ouyang is the Founder of IYK*, a platform for building digi-physical experiences at scale. Prior to this role, Ryan held positions such as Technical Advisor at BLOCK::BLOCK, Researcher (Crypto) at Matrix Capital Management Company, L.P., Founding Engineer at Waitlist, Co-Founder at Trofi, and Software Engineering Consultant (Lighthouse) at KPMG Canada, among others. Ryan also has experience as a Technical Development Intern at Jonah Group and as the President of Bayview Debate. Ryan is currently pursuing a Bachelor of Applied Science in Computer Science at the University of Waterloo.
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IYK*
IYK bridges the physical and digital worlds by using NFC and blockchain technology. By tokenizing physical items and IRL experiences, we are building the tools necessary for brands, companies, and creators alike to deliver new, innovative experiences to their fans. For the very first time, our tech allows companies to verify and reward fandom across the entire spectrum of customer and user engagement. For example, imagine getting airdropped a concert ticket or NFT from your favorite artist for owning merch from their previous tour, receiving early access to an exclusive product drop from a D2C brand based on your past purchasing history, or winning a sneak peek at a luxury brand’s upcoming collection for visiting one of their pop-up locations. All of these experiences—and more—are made possible with IYK. Using our technology, we are unlocking entirely new experiences that combine the tangible joy of physical items with the unique benefits and utility of the digital world.