Brayden Rogowski is a data analyst with extensive experience in marketing and customer loyalty, currently employed at J.Crew since October 2025. In this role, Brayden is responsible for creating customer segments, tracking campaign results, and analyzing the Passport customer loyalty program and J. Crew Credit Card programs, alongside conducting web analysis to identify customer friction points. Prior to J.Crew, Brayden worked at Bass Pro Shops as a data analyst, where duties included using SQL for target group identification, building dashboards in PowerBI, and automating reports with Python. Previous experience at Weave involved developing a Customer Health Score to predict customer churn, performing SQL queries in Snowflake, and creating detailed reports and dashboards on customer feedback. Additional roles have included management positions within customer support training, as well as experience in sales and support in various industries.
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