Doris Goodson

Doris Goodson has extensive experience in marketing and operations roles. Doris began their career as the Marketing and Operations Director for the BEST-529 Plan at the State of Tennessee. Doris then worked at AIG Life & Retirement, where they started as an Associate Director of Marketing before being promoted to Director of Marketing. In these roles, they were responsible for developing and implementing targeted marketing initiatives, strengthening lead generation pipelines, and overseeing a high-performing team. Currently, Doris is the Director of RIA Lead Generation & Strategy at Jackson.

Doris Goodson holds a Bachelor of Science (BS) degree in Marketing from Auburn University Harbert College of Business. In addition, Doris has obtained certifications in Account-Based Marketing Foundations from LinkedIn and Marketing Foundations from The Trade Desk's Edge Academy.