Mohammad Yaqoob

Mohammad Yaqoob is currently the Head of Marketing at Jaffer Group of Companies. Prior to this, they spent 13 years at Bayer Crop Science, where they were the Head of Customer Marketing & Crop lead. In this role, they were responsible for P&L, determining the business & marketing strategy, ensuring market share improvement and sustainability of the business. This also included a regional project management role, reporting to Asia-Pacific region, responsible for developing the future portfolio ‘business cases’ in collaboration with the APAC regional team in Singapore.

Yaqoob is a skilled leader and motivator, having led a team of 5 direct reports and 27 indirect reports. Mohammad has experience preparing and executing ‘Country Marketing Strategy’ including budget and ensuring delivery of P&L targets. Mohammad has also developed financial and marketing analysis including business case development for new products and services. In addition, they have coordinated with the country head, sales & controlling for establishment of the country sales and distribution policy to meet sales and profitability objectives to ensure customer satisfaction.

Yaqoob’s experience and skills make him well-suited for their current role as Head of Marketing at Jaffer Group of Companies. In this role, they are responsible for developing and implementing marketing strategies to promote the company’s products and services. Mohammad also oversees the marketing budget and ensures that all marketing activities are within budget. In addition, they monitor market trends and competitor

Mohammad Yaqoob has an MBA in Marketing from Shaheed Zulfikar Ali Bhutto Institute of Science and Technology. Mohammad also has a matriculation in Science from Saint Patrick's High School.

They are on a team with Abdul Hamid - Head of Sales, Bilal A. Jaffer - Head of Business Relations, and Muhammad Ali - Head of Administration. Their manager is Farid H. Jaffer, CEO.