Jalt
Sjoerd Reijnen is a co-founder of Jalt, a company established in July 2011 that specializes in developing digital, mission-driven fundraising campaigns for prominent charities, including Amnesty International, Greenpeace, and World Animal Protection. Prior to Jalt, Sjoerd Reijnen co-founded IBM Global Business Services, where the role encompassed a senior consultant position and participation in the Corporate Service Corps - China Team 7 from September 2006 to June 2011. Sjoerd Reijnen holds a BBA in Business Logistics and Management from Arnhem Business School, earned between 2003 and 2006, as well as a pre-university degree from Dorenweerd College, completed from 1996 to 2002.
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Jalt
Jalt develops digital, mission-driven fundraising campaigns that are relevant to the brand, potential donors and acquisition targets. Our clients are the largest charities in the Netherlands and around the world, such as Amnesty International, Greenpeace and World Animal Protection. Our scalable campaigns recruit large numbers of regular donors (10,000 – 40,000 per year) and make a demonstrably positive contribution to brand-related KPIs such as awareness-raising and the claiming of topics. The donors we recruit through our digital, mission-driven campaigns are more willing to give than those who come in through face-to-face and street recruitment, resulting in low attrition rates and a high lifetime value. This makes us an excellent alternative to face-to-face and street recruitment.