Samantha Nehlsen

Samantha Nehlsen is an experienced Senior Product Development Manager at Jay Franco and Sons Inc., overseeing the creation of bedding, infant, and novelty licensed items for major retailers including Target and Walmart. With a strong background in product development and management, Samantha has effectively led cross-functional teams and maintained relationships with international manufacturing partners to ensure timely product launches. Previous roles include Director of Product & Design at Straw Studios LLC, where Samantha managed key accounts and product innovation, and various positions in merchandising and design, including a Brand Ambassador role at Pollen*. Samantha holds a Bachelor's Degree in Apparel Merchandising and Product Development from Bowling Green State University.