Michael Liu

Business Consultant at Jiangsu Sainty Corp Ltd

Michael Liu is an accomplished professional with extensive experience in merchandising, consulting, and market research. Currently serving as Global Merchandising Controller at H&M Group since January 2023, Michael previously contributed to Jiangsu Sainty Corp. Ltd. as a Business Consultant and Sales Manager, achieving significant sales increases and effective brand promotion in the China market. Additional roles include Market Research Consultant at Lenexa Medical, where key market insights were delivered, and Founder/Manager of Melbourne Academics, focusing on personalized educational support. Earlier professional experience includes a Management Trainee position at Telstra, where analytical skills contributed to process improvements. Michael holds a Bachelor’s Degree in Finance/Management from the University of Melbourne and has participated in international programs at Shanghai Jiao Tong University and Alliance Manchester Business School.

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