Sam Watson is an experienced commercial and marketing professional currently serving as the Commercial & Marketing Manager at Jim & Tonic since May 2023. Previously held the role of Commercial Director at Burleighs Gin Limited from March 2014 to April 2023, where played a key role in developing business strategy and driving growth through comprehensive sales and marketing initiatives. Earlier positions included Commercial Manager and Marketing Executive, with responsibilities spanning project management, brand development, and social media marketing. Educational achievements include a foundational degree in Graphic Design & E-Media from De Montfort University, a CIM Professional Certificate in Marketing from South Leicestershire College, and A Levels from Groby Community College.
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