Ben Latham

Manager, CRM at Jim Pattison Auto Group

Ben Latham has over a decade of experience in various managerial and consulting roles, currently serving as the Manager of CRM at The Jim Pattison Auto Group since July 2015. Previous positions include Strategic Services Consultant at DealerSocket and Business Operations Manager at JR Financial, where responsibilities encompassed business analysis, financial reporting, compliance, and operational reviews. Ben Latham began a career in finance with Primerica, focusing on financial planning and insurance products, and holds a Business Diploma of Technology with distinction from the British Columbia Institute of Technology, with a major in Human Resource Management. Military experience includes service as an Infantry and Intelligence Officer in the Canadian Armed Forces, with roles in training, project management, and human resources.

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