Eloise Lau Yii Ying

Creative Content Writer at Jirnexu

Eloise Lau Yii Ying has a diverse work experience in the field of content writing and marketing communications. Eloise has held various roles in different companies, starting with their current position as a Content Writer at Jirnexu since 2023. Prior to this, they worked as a Content Specialist in an undisclosed company since 2013.

Their most recent notable role was as a Senior Content Writer - Asst. Manager (Strategic & Corporate Communications) at HeiTech Padu Berhad in 2022. In this role, they were responsible for overseeing all company content writing, including copywriting, annual report writing, scripts, speeches, and guidelines, to align with the company's branding.

Before that, Eloise served as a Senior Content Writer at Pro Office Solutions Sdn. Bhd. from 2021 to 2022. Eloise has also worked as a Creative Copywriter - Asst. Manager of Group Sales & Marketing at Mayflower Holidays from 2019 to 2020, and as a Copywriter at Sevenactiv from 2018 to 2019.

In 2017, Eloise had multiple roles, including Copywriter at Rev Ad Solutions Sdn Bhd and Junior Campaign Specialist. Eloise also worked as a Junior Social Media Strategist at bang with ads during the same year.

Eloise's earliest recorded work experience was as a Marketing Communications Coordinator at 1Borneo Tower B Service Apartment, where they served from an unspecified date until 2017.

Overall, Eloise Lau Yii Ying has a strong background in content writing, copywriting, and marketing communications, with experience across multiple industries and responsibilities.

Eloise Lau Yii Ying's education history is as follows:

In 2013, they enrolled in the International University of Malaya-Wales to pursue a Bachelor of Professional Communication (Hons) degree in the field of Professional Communications. Eloise completed this program in 2016.

In the same year, 2016, Eloise participated in an exchange program at the University of Wales Trinity Saint David. This program focused on Film and Visual Culture/New Media.

Additionally, Eloise obtained two certifications. In August 2021, they completed "The Fundamentals of Digital Marketing" certification from Google. In May 2022, they acquired the "Google Analytics Individual Qualification" certification, also from Google.

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