Robert Kats serves as the Digital Paid Media Manager at JK Moving Services since December 2023 and has been the Sr Manager of Paid Search Digital Media Ops at Bayer since November 2021. With extensive experience in digital marketing, Robert previously held positions at IV Interactive, Season 4, LLC, Mercury Media, MediaCom, Resolution Media, and American Income Life Insurance Company. Areas of expertise include managing client accounts across various industries, optimizing return on advertising spend (ROAS) and cost per acquisition (CPA), training junior team members, and overseeing campaign performance through strategic planning and execution. Robert holds a Bachelor of Science in Business Administration with a focus in Marketing from Misericordia University.
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