Ashley McCool

Digital/ecommerce Content - Frozen Handhelds & Spreads + Coffee Brands at JM Smucker

Ashley McCool possesses extensive experience in digital strategy, marketing communications, and consumer engagement, with a focus on the food and beverage sector. Currently at The J.M. Smucker Co., Ashley drives the strategy and execution of digital content for frozen handhelds, spreads, and coffee brands, while collaborating with cross-functional teams to enhance consumer experiences across various channels. Previous roles include Senior Content Manager at Hitchcock Fleming & Associates, where Ashley oversaw public relations and content creation, and Marketing Manager at Excite Health Partners, where Ashley managed marketing operations for a healthcare IT consultancy. Academic credentials include a Bachelor’s Degree in Communication Studies from Indiana University Indianapolis.

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