Matilde Sometti

Matilde Sometti has extensive experience in the optical and eyewear industry, currently serving as Publisher of 20/20 EUROPE since August 2003, while managing advertisement sales at both 20/20 EUROPE and Jobson Medical Information. Sometti co-founded The Hive Studio in January 2021, providing creative communications consultancy for optical companies. Previous roles include Advertising Sales Manager at MIDO and various companies focusing on advertisement sales across Europe, Italy, France, and Spain. Additionally, Sometti held the position of General Secretary at the ESA European Sunglass Association and worked as a Marketing Assistant at LOGAN SPA. Sometti's academic qualifications include a degree in Lingue e culture per il management turistico from Università degli Studi di Verona and a Master in Non Conventional & Social Media Marketing from Europa Business School.