JobWriter
Douglas Potter is a seasoned creative professional with extensive experience in leading marketing and branding initiatives across various industries. Currently serving as Chief Creative Officer at JobWriter since January 2019, Douglas is instrumental in driving marketing strategies for a SaaS platform aimed at transforming talent acquisition. Prior to this role, Douglas held the position of Chief Creative Officer at Potter Communications for 17 years, where leadership in creative marketing communications established and enhanced brand presence for numerous clients. Douglas's experience also includes serving as Executive Creative Director at Latorra, Paul & McCann, and Creative Director at Ideafirst, where robust management of creative teams and successful business development were key contributions. Educational background includes a Bachelor's degree in Journalism from Iowa State University.
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JobWriter
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JobWriter distinctive copy attracts applicants who will be compatible with the dynamics of your corporate culture and a successful fit. By answering a few multiple choice questions about the job being advertised, JOBWriter harnesses human insight and marketing savviness to create compelling postings for every industry, job category and job level. Using the JobWriter software platform you can personalize your job postings to attract the right person for the right job. Contact us for a customized trial of the JobWriter platform. If you'd like, come prepared with your specific challenges, and the trial can be done with one or more of your own job postings, at no cost.