Niyat Tesfamariam

Niyat Tesfamariam is an experienced account manager currently driving creative campaigns for brands such as Captain Morgan and Instagram at John Doe since November 2023. Previously, Niyat served as a Senior Account Executive at Pangolin, managing global PR for major consumer brands including Pepsi MAX and Under Armour, while also overseeing the UK social media for Amazfit. Niyat's early career includes roles as an Account Executive at Seven Dials PR, focusing on consumer clients and event management, and as a Junior Account Executive at House of Fraser, specializing in luxury retail. Niyat's foundation in the industry includes experience as an intern at Bacchus Agency and various volunteer positions, complemented by a Bachelor of Arts in Journalism from Goldsmiths, University of London.