Aniq Rajabdeen is an accomplished marketing professional with extensive experience in driving digital transformation and enhancing brand presence across various platforms. Currently serving as the Head of Marketing at John Keells IT, Aniq focuses on integrating advanced marketing strategies with technology solutions. As the Director of Out of The Box (OTB) Consultancy, Aniq has successfully supported over 35 accommodation providers in improving their online presence and profitability. Previous roles include Head of Marketing at Capitol TwinPeaks, where Aniq significantly boosted lead generation and sales, and Assistant Manager of E-Marketing at Cinnamon Grand Colombo, achieving a notable increase in online room sales. Aniq's early career includes marketing roles at Shift4 and academic involvement as Vice President Communications for the American Marketing Association at the University of Nevada Las Vegas. Aniq holds a Bachelor of Science in Business Administration with a concentration in Marketing from the same institution.
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