Jordan Roberson

Senior Director Of Digital Marketing at Johnny Was

Jordan Roberson has a diverse work experience spanning various industries. Starting in 2012, they worked as an Elementary Instructor at the Boys and Girls Clubs of America. In 2012, they also took on the role of Regional Sales Manager at Premier Marketing, where they managed multiple sales teams and achieved top numbers during the 2013 and 2014 summer events season. Jordan then joined Sungevity as a Team Lead, Field Marketing, where they successfully led a team of pop-up and experiential event specialists, negotiated exclusive event contracts, and received accolades for their sales performance.

In 2015, Jordan became the Marketing Manager at Menemsha Solutions, and in 2016, they joined Wpromote as a Senior Email Marketing Manager. At Wpromote, Jordan progressed to the role of Account Director, overseeing go-to-market strategies across various digital channels and managing multi-million dollar Paid Media campaigns. They left Wpromote in 2021 and joined Medterra as the Senior Director of Digital Marketing, where they played a significant role in rebranding and replatforming the e-commerce website, launching a new line of products, and innovating data use through LTV modeling.

Most recently, Jordan joined Johnny Was as the Director of Digital Marketing in November 2021. They bring their expertise in performance marketing, delivering strong results, and working with a dedicated team in their new role. Overall, Jordan's work experience showcases their proficiency in digital marketing, sales management, and team leadership.

Jordan Roberson earned a Bachelor's Degree in Psychology from California State University, Long Beach between 2012 and 2014.

Links

Previous companies

Medterra logo
Sungevity logo
Boys & Girls Clubs of America logo
Los Angeles Times logo
Wpromote logo

Timeline

  • Senior Director Of Digital Marketing

    April 1, 2024 - present

  • Director Of Digital Marketing

    November, 2021