Rami Alatra is a seasoned Regional Sales Management Professional with over 21 years of experience in expanding market shares within the fire protection equipment industry in the UAE. Currently serving as a Sr. Sales Manager at Johnson Controls, Rami's expertise includes strategic sales planning, project management, and corporate account management. Previously, Rami held key positions at companies such as SFFECO Global, Bahri & Mazroei Technical Systems, and Emirates Fire Fighting Equipment Factory, where remarkable sales growth and successful project negotiations were consistently achieved. Rami earned a Bachelor's degree in Mechanical Engineering – Mechatronics from Jordan University of Science and Technology.
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