Bashar Abdul-Elah

Bashar Abdul-Elah is the Country Director at Johnson & Johnson Consumer Health in Saudi Arabia, where they oversee operations across a hybrid business model and focus on building strategic partnerships. With over 25 years of experience in the healthcare, consumer goods, and beauty industries, Bashar has held leadership roles at Palcare Enterprises and L’Oréal, demonstrating expertise in market growth, organizational transformation, and team development. They hold a Bachelor of Science in Pharmacy from the University of Jordan. Known for fostering customer-centric cultures and driving financial growth, Bashar continues to navigate complex market dynamics to achieve sustainable success in the MENA and GCC regions.