Joico
Jenny Yoo is an experienced Digital Content Manager with a strong background in creating strategic online campaigns for leading beauty brands. Currently at Joico since July 2021, Jenny leads digital content creation and manages comprehensive creative production for major launches. Prior roles include Digital Content Strategist at Irwin Naturals and Digital Content Manager at American International Industries, where Jenny oversaw all creative digital marketing activities and increased earned media value through effective social media strategies. Additional experience includes roles in marketing, graphics design, and sales, with a foundation in Business Economics from the University of California, Riverside.
Joico
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Joico, a fast-growing company in the Professional Beauty industry, is a division of Henkel. Our Mission: We eat, sleep and breathe beauty! We develop innovative, top performing products. We design artistic imagery that inspires creativity. We surround ourselves with the most gifted artists and educators in the industry. We are 100% committed to the advancement of the global salon community. Why? Because beauty isn’t our job—it’s our passion!