Join myNexus
Gaynor Matthews has a diverse work experience spanning several industries. Gaynor is the Co-Founder of Join myNexus, a company focused on enhancing entrepreneurial capability through the use of data and technology. Gaynor is also a Senior Innovation & Growth Specialist at Innovate UK EDGE Midlands.
Additionally, Gaynor is an Investor/Non Executive Director at Counter Culture Store, where they support the founders in scaling their sustainable and ethical shopping business. Gaynor has also worked as a Business Growth Advisor at the University of Warwick Science Park, providing guidance to businesses on their growth strategies.
Gaynor has a background in entrepreneurship, having founded WOWHOW app in 2015. This innovative beauty app utilizes augmented reality to offer personalized makeup tutorials based on the user's skin tone and facial features. Gaynor remained involved with WOWHOW app until 2021.
Prior to their entrepreneurial ventures, Gaynor worked as a Business Mentor at Sway Solutions Ltd. Gaynor also held a Director/Financial Controller role at HIPCOM, a telecoms start-up, where they led various aspects of the business until its acquisition by a multinational telecoms provider.
Earlier in their career, Gaynor had directorship and new business start-up roles, demonstrating their extensive experience in the business world.
Gaynor Matthews has obtained an HNC in Business & Finance from Birmingham City University. No further information regarding the duration or any other educational experiences is specified.
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Join myNexus
Powering Entrepreneurial Capability. myNexus is a SaaS, PaaS and DaaS company combining people, technology and data to create insight driven tools that help early-stage venture stakeholders improve success. myNexus has a gamified app that assesses and evaluates entrepreneurial skills and capability so that individuals can understand the barriers tosuccess, target the right support then at the right time, and via our match-making platform find right-fit investors with complimentary access to skills and resources needed.myNexus customers include accelerators, incubators, universities, investment networks, angel groups, entrepreneurs, and many of the tools are also used by corporates, funds and wider education sector for alternative purposes.Our goals are to improve1) Intelligent matching - Understanding people's capability informs what is needed for success, this is the foundation of intelligent matching of people to resources.2) Economic Growth Quality - Relieve the limitations in existing technology & processes to increase the quality of economic growth models through opinionated tools.3) Reduce Bias - We're only human and existing tech is built on our weaknesses, we aim to reduce bias in our ways of working by humanising data.With the intended impacts to be:1) Targeted Support - Businesses getting what they need, at the right time. Consistent evaluation of people, instead of inconsistent evaluation of the idea.2) Idea Viability - Improved viability of ideas by opening access to resources, through new ways of processing and interpreting data.3) Improved Performance - Increased access to diverse opportunities obstructed by systemic barriers, levelling the playing field to realise unfulfilled potential.