Simon Black

Executive Member

Simon Black is a seasoned executive with extensive experience in customer experience transformation and software solutions for contact centers. Currently serving as COO at Creovai since June 2024, Simon leads an AI-powered conversation intelligence platform aimed at enhancing customer and agent interactions. Previously, as CEO of Awaken Intelligence since November 2018, Simon has driven significant advancements in customer journey analytics. Simon's advisory role at Scalewise, along with executive membership in Pavilion, further underscores a commitment to supporting B2B tech scale-ups. With a robust history that includes leadership positions at CallScripter, Bizagi, MatsSoft, TIBCO Nimbus, IBM, and Autonomy, Simon Black has a proven track record in building strategic partnerships and driving growth in the technology sector. Simon holds educational credentials from The Manchester Metropolitan University and Lancing College.

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