Luisa Erling Severo

Head of Brand and Communication at Joko

Luisa Severo has a diverse work experience in various companies and roles. Luisa is currently working as the Head of Brand and Communication at Joko, where they use technology to help users shop smarter. Prior to this, they worked as a Teacher at BIGSEO and as the Head of Branding & Creative and Product Manager at BLING. Luisa also had a role as a Product Designer UX/UI at BeYou, where they managed projects in partnership with the European Institute of Innovation & Technology. Before that, they served as a Creative Director at W3haus, where they managed the creative process for O Boticário's social media accounts. Luisa also worked as the Head of Communication at Benefit Now, where they handled both B2B and B2C communication and designed screens for the app. In addition, they have experience as an Art Director at NOIZE and Bonaparte, where they were involved in designing visual concepts, content creation, and campaign creation for notable clients. Overall, Luisa has demonstrated a strong skill set in branding, communication, design, and project management throughout their career.

Luisa Severo has a diverse education history with a focus on design management, visual merchandising, advertising, and design thinking. In 2018-2019, they pursued a Master's degree in Design Management at IED Barcelona. Prior to that, in 2012, they completed a postgraduate program in Visual Merchandising at Escola São Paulo. From 2008 to 2012, they obtained a Bachelor's degree in Advertising from ESPM Escola Superior de Propaganda e Marketing. Additionally, in 2011, they had a minor in Design Thinking from Perestroika. Furthermore, Luisa Severo recently obtained a certification in "Friends of Tomorrow: Futurism and Futures Literacy" from Aerolito in 2022.

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Timeline

  • Head of Brand and Communication

    April, 2023 - present