Suso Balanzà Martínez

Suso Balanzà Martínez has a diverse work experience in various leadership positions within the sales and marketing industry. Suso most recently served as the Chief Revenue Officer at JoyJolt, starting in 2023. Prior to that, they worked at Lenox as the Vice President of Sales & Marketing from December 2020 to June 2023. During their time at Lenox, they managed a team responsible for various distribution channels and played a key role in the company's sales and marketing strategies.

Before Lenox, Suso worked at Hampton Forge ltd for a significant period of time. Suso was first the Vice President of Sales & Marketing from May 2010 to September 2016, where they headed the sales and marketing teams for all distribution channels and was particularly focused on business development for specialty stores, department stores, and e-commerce. Suso also played a crucial role in improving sales force effectiveness through training and automation, increasing brand awareness metrics, and establishing international sales department. Then, from September 2016 to December 2020, they served as the Executive Vice President and contributed to the company's long-term strategy, as well as overseeing product development, finance, and operations.

Before Hampton Forge, Suso held the position of VP Sales at Lladro USA Inc. from February 2003 to May 2010. In this role, they had responsibilities for a national sales budget, sales planning and execution, partnership building efforts with key accounts, and diversification efforts to expand distribution presence. Suso also led innovation initiatives, managed retail stores, implemented change management techniques, and forged strategic partnerships.

Suso's earliest known role was as the Managing Director of Lladro Australia from September 2000 to February 2003. Suso was tasked with turning around the operation to achieve profitability and successfully improved company profitability by driving operational efficiencies and introducing new sales and marketing tools.

Throughout their career, Suso Balanzà Martínez has showcased strong leadership skills, a strategic mindset, and a proven track record of driving sales growth and improving operational efficiency.

Suso Balanzà Martínez obtained a Bachelor of Arts Honors degree in European Economics from Middlesex University from 1990 to 1995. Suso also pursued a Licenciatura in Economic Science at the University of Valencia from 1990 to 1996.