Sharon Niv is a Co-founder and VP of Patient Experience at Joyous PBC, an AI-powered platform focused on empowering patients in managing their mental health through an accessible treatment program, a role held since February 2022. Niv has extensive experience in UX research and human-centered design, serving as a Senior UX Researcher at JustAnswer and Model N, and as Chief Scientific Officer and Co-Founder of Karuna Labs, which develops virtual reality solutions for chronic pain management. Additionally, Niv has contributed to academia as an Assistant Professor at Minerva Project, teaching subjects such as motivation, behavior change, and cognitive neuroscience. Niv holds a Ph.D. in Brain Cognitive Science from the University of Southern California, and has provided consultancy services since 2014, leveraging expertise in neuroscience and behavior change across various organizations.
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