Lars Gundersen

Lars Gundersen serves as the Group Director of Data & Analytics at JP/Politikens Hus, bringing extensive experience in digital analytics and insights from previous roles including Head of Data & Insights and Head of Digital Analytics Platforms at Ekstra Bladet. Lars has also held the position of Director of Digital Analytics & Optimization at Spire Holding and Director of Digital Analytics & Insights at IIH Nordic, in addition to working as a Digital Marketing Consultant at Valtech Danmark. Lars holds a degree in Internet and Multimedia Design from Aarhus Business School, obtained between 1995 and 1997.