JSF Financial
Seta Keshishian, CFP®, is a seasoned financial planner currently with JSF Financial, LLC since January 2018, offering securities through NewEdge Securities, Inc. with membership in FINRA/SIPC. Prior experience includes leadership roles as Vice President and Team Leader at City National Bank and First Interstate Bank, as well as serving as Vice President and Relationship Manager at Wells Fargo. Seta Keshishian holds a Personal Financial Planning Certificate from UCLA Extension and a Bachelor of Science in Business from California State University, Northridge.
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