Juice It Up!
Silvio Morales is a seasoned professional in franchise development and sales with extensive experience across multiple organizations. Currently serving as the Director of Franchise Development at Juice It Up! since August 2025, Silvio previously held similar positions at Fiesta Insurance Franchise Corporation and iNX Commercial Cleaning Solutions, where responsibilities included formulating strategic growth plans, implementing marketing strategies, and overseeing nationwide franchise sales processes. Silvio's early career featured roles at Barrel House, Coverall Health-Based Cleaning System, Fiesta Franchise Corporation, Silver Coast Insurance, and Best Buy Insurance Agency, demonstrating a consistent track record of leadership and revenue growth. Silvio's educational background includes a Bachelor of Arts in Digital Communication and Media/Multimedia from California State University, Northridge, and an Associate of Arts from Chaffey College.
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Juice It Up!
An innovator in the smoothie, juices and bowl industry, Juice It Up! is serving up exciting franchise opportunities across the country, delivering not only delicious handcrafted real fruit smoothies, but freshly-squeezed raw juice blends, antioxidant-rich superfruit bowls, as well as healthy products to meet the growing demand of consumers choosing overall wellness. Since 1995, Juice It Up! has thrived on the trend towards healthier options from educated and aware consumers who are taking charge of their life. This active, wellness-focused lifestyle is what drives our brand and product innovation. Our goal is to compliment the life choices of our guests by capturing the hearts, minds and taste buds of all our loyal and new customers. We offer a true lifestyle business opportunity. If your passion is overall wellness and you have the enthusiasm and drive to succeed in a growing industry, we welcome you to take the first step towards a fruitful future with Juice It Up! SJB, LLC is the management services company which operates the JUICE IT UP! brand. For more information about owning your own Juice It Up!, visit us at Juiceitupfranchise.com Connect with us online: Juiceitup.com Juiceitupfranchise.com Facebook.com/juiceitup Twitter.com/juiceitupHQ Instagram.com/juiceitup Youtube.com/juiceitupcorp