Kevin Christopher Lao

Kevin Christopher Lao is an experienced digital marketing professional currently serving as the Senior Digital Media Manager for APJC at Just Global, Inc. since September 2022. With expertise in managing media activations, paid search, and programmatic campaigns, Kevin has previously held significant roles including Growth Hacker at Pragma Strategy and Digital Marketing Manager at EdgeProp Singapore, where notable achievements included decreasing cost per lead by 387% and increasing lead generation by 230%. Kevin's extensive background spans various positions in digital marketing, e-commerce, and business process management across multiple companies, showcasing a strong ability to implement successful marketing strategies and improve operational efficiency. Kevin holds a Bachelor's Degree in Legal Management from the University of Santo Tomas.