Cory Ploessl

Cory Ploessl currently serves as the Director of Marketing at JustiFi, a fintech platform that empowers software companies to monetize white-label fintech products effectively. Prior to this role, Cory was the Marketing Manager at Structural, where demand generation programs significantly contributed to a 154% increase in annual recurring revenue from 2020 to 2022. Cory's marketing expertise encompasses content strategy, multi-channel marketing campaigns, and sales enablement, resulting in substantial site traffic growth and cost savings. Earlier career experience includes marketing management positions at European Home, alongside teaching and community arts liaison roles at the Massachusetts College of Art and Design and SPARC! THE ARTMOBILE. Cory holds a Master of Fine Arts in Visual Art & Design from the Massachusetts College of Art and Design and a Bachelor of Fine Arts in Visual Art & Design from the University of Wisconsin-Eau Claire.