Gregg Augustine

Gregg Augustine is a seasoned executive with extensive experience in sales, distribution, and strategic partnerships across multiple sectors. Currently serving as SVP & GM US at Juul Labs since January 2022 and as Founder/Principal of Creative Partners in Growth since March 2019, Augustine specializes in expanding product distribution and driving sales growth for companies with annual revenues ranging from $1 million to $200 million. Previous roles include Executive Vice President of Strategic Partnerships & Business Development at Koupon, and various leadership positions at Altria, where notable achievements include transforming sales models, enhancing distribution strategies, and improving team performance significantly. Augustine's career began at Philip Morris USA, where strategic marketing and sales leadership developed over a decade. Educated at Indiana University Bloomington, Augustine holds a Bachelor's degree in Psychology.