Sara Giddens, MBA

Director Of Growth Marketing & Strategy at Kahua

Sara Giddens, MBA, has a wealth of experience in marketing and customer success roles. Sara began their career in 2010 as Marketing Director for Municipal Services & Equipment, LLC - Civil Construction. In 2013, they moved to General Atomics as Marketing Lead. In 2016, they joined Hexagon PPM as Global Customer Success Manager, Strategy Analyst, and Global Marketing Programs Manager, Procurement, Fabrication & Construction. In 2020, they became Product Marketing Manager for Bentley Systems. Most recently, in 2021, they were appointed Director of Industry Marketing for Kahua, where they are responsible for driving brand awareness and revenue growth for all industries through go-to-market strategy, field marketing, and account-based marketing tactics.

Sara Giddens, MBA has an extensive education history. Sara holds a Master of Business Administration degree from the University of North Alabama and a Bachelor's Degree in Business Management from Athens State University. Additionally, they have obtained certifications from LinkedIn, Coursera, and Udemy in topics such as Construction Industry: Productivity, Mastering Digital Twins, Advanced Consumer Behavior, A Design Thinking Approach to Putting the Customer First, Global Strategy, Sales: Customer Success, Creating Customer-Centric Metrics, Artificial Intelligence for Business, Business Development for Start-ups and Tech Companies, Defining a Digital Transformation Roadmap, and Leading Team Planning for Digital Transformation.

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Timeline

  • Director Of Growth Marketing & Strategy

    April 1, 2024 - present

  • Director of Industry Marketing

    January, 2021