Madeline Smith

Madeline Smith is an experienced professional in market research and customer insights, currently serving as a Director at Kantar since January 2021, after holding the position of Associate Director. Prior to this role, Madeline worked as a Global Customer Insight Manager at Hotels.com for a brief period in 2020 and spent nearly four years at Kantar, progressing from Associate Director to Research Manager and Senior Research Executive. A relocation to London and travel through Europe occurred between October 2015 and March 2016. Earlier experience includes a tenure at Lonergan Research from September 2011 to September 2015, where Madeline rose from Research Executive to Senior Market Research Executive. Madeline holds a Bachelor of Business and Commerce with a focus on Marketing from Western Sydney University, completed in 2011.