Sriram Mohan

Sriram Mohan, PhD, currently serves as Director of Qualitative Research (Strategic Partnerships) at Kantar, with a trajectory that includes roles as Senior Manager and Manager in the same field. Prior to this, Sriram spent over seven years at the University of Michigan as a Doctoral Researcher, where significant original research focused on media technology and social change resulted in multiple publications, including award-winning articles and book projects. Sriram's academic background also features a Rackham Predoctoral Fellowship and experience teaching courses in digital cultures. Earlier professional roles include managing research projects and web activities at the Tata Institute of Social Sciences, along with editorial and project management positions in various media and marketing firms. Sriram holds a PhD in Communication and Media from the University of Michigan, an M.A. in Media and Cultural Studies from the Tata Institute of Social Sciences, and a Bachelor's degree in Mass Media and Advertising from the University of Mumbai.