Gabriela Morales

Gabriela Morales is an accomplished marketing professional with extensive experience in omni-channel customer acquisition and digital marketing strategies. Currently serving as the Head of Omni-channel Customer Acquisition at Karma and Luck since June 2024, Gabriela specializes in strategic planning, targeting key audiences, and defining acquisition goals. Prior to this role, Gabriela held various freelance positions, providing digital marketing solutions for diverse clients, and was the Sr. Growth Marketing Manager at Appvertiser, where significant client growth was achieved. Gabriela's career also includes roles such as Digital Account Director at Arena Media and Regional Operations Manager at IMS Internet Media Services, demonstrating expertise in client service, team management, and performance optimization across global marketing campaigns. Educational qualifications include a Bachelor's Degree in Communication from Universidad Iberoamericana and Universidad Complutense de Madrid.