Pieter-Jan Priem is an accomplished professional with extensive experience in digital marketing and commerce. Currently serving as the Head of Digital Commerce at Karo Healthcare since January 2019, Pieter-Jan manages the digital marketing team for Sylphar’s leading OTC brands. Previously, an Account Manager at Wax Interactive from November 2013 to January 2019, Pieter-Jan focused on storytelling and performance marketing strategies. Prior experience includes positions as an Account Manager at Roularta Media Group and Viewtube NV, where responsibilities encompassed regional and national recruitment solutions, as well as innovative product display. Pieter-Jan's early career includes an internship in marketing at Televic, alongside a strong educational background with a Master’s degree in Business Administration from University College Ghent and a secondary education in Economics and Mathematics.
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