Kayfi.com
Shahnawaz Siddiqui is an experienced e-commerce professional currently serving as the Head of Ecommerce at Kayfi.com since August 2020, where responsibilities include managing operations across six regions, overseeing digital marketing efforts, and enhancing customer care. Previously, Shahnawaz held the position of General Manager eCommerce at Cefiro India Pvt. Ltd. and has extensive experience in product management and digital transformation across various companies, including PrimResorts.com and MakeMyTrip.com. Shahnawaz possesses a strong foundation in marketing, holds an MBA in Marketing, and has demonstrated leadership in enhancing operational efficiency and customer experience.
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Kayfi.com
Founded in 2020, Kayfi is a modern and transformative, modest fashion brand aimed at women who emphasize a unique and bold aesthetic, while grounded on culture. Delivering a new concept in modest fashion, Kayfi collections offer a fine balance of fun, grace, and individuality, and are inspired by tradition and exude contemporary styles. With freedom of expression at its core, Kayfi is the only Middle Eastern brand that offers distinctive modest fashion wear for discerning progressive women in the region, who value exclusivity and quality.