Sue Keels

Sue Keels is an accomplished hospitality professional with over 25 years of expertise in sales, marketing, talent acquisition, and customer experience. As the Founder and Chief Creative Officer of Keels Collab, LLC since January 2023, Sue Keels is dedicated to reviving the heart of hospitality with offerings such as creative consultation and service training. Previously, Sue served as General Manager at Royal Park Hotel from March 2004 to August 2022, where significant achievements included rebranding efforts and cultivating client relationships. Other notable roles include Director of Sales and Marketing at both Royal Park Hotel and Twin Lakes Golf and Swim Club, as well as a business owner in hospitality talent acquisition and consulting. Educational background includes studies at Oakland Community College and Nazareth University.