Bradley Keefer

Bradley Keefer has a long and varied work experience. Bradley began working at IBM in 2015 as a Sales Territory Manager, where they started in Inside Sales and quickly got promoted to lead the entire Houston territory for the Oil / Gas division. Bradley maintained a high revenue retention number, while exceeding targets for new business growth and development, and helped to build new product go to market strategies for the evolving business. In 2017, they moved to Profitero as a Senior Account Manager, Enterprise Accounts. In 2019, they joined DataWeave as Sales Director. Currently, they are the VP of Sales & Partnerships at Keen Decision Systems. In this role, they are responsible for building the people plan, sales process and systems needed to support the growth of a fast-paced SaaS company. Bradley has overseen $2B in marketing investment, achieved an average 25% uplift in marketing influenced revenue in Year 1, and developed the ONLY next-gen MMM system. Bradley also models and plans future marketing scenarios, and optimizes spend, results, and ROI.

Bradley Keefer attended Shippensburg University of Pennsylvania from 2009 to 2011 and obtained a Bachelor of Arts (B.A.) degree. No additional certifications have been listed.