Patrick Smith

Patrick Smith is an experienced leader in merchandising and strategic projects, currently serving as the Sr. Director of Merchandising & Strategic Projects at KEEN since August 2025. Prior to this role, Smith held various positions at Columbia Sportswear Company, focusing on planning and allocation for factory outlets and e-commerce, and worked as the Director of Sales Operations, Support & Business Planning at Dr. Martens, fostering growth and improving operational efficiency. With a decade at adidas, Smith advanced to Director of Sales Planning, driving record-level sales growth through cross-functional collaboration. Earlier career stages at Fred Meyer and May Department Stores involved significant achievements in planning and merchandising strategies. Smith holds a Bachelor of Arts in Economics from the University of Oregon, earned in 2000.