Kenna
Monica Van Engelen is an accomplished Account Director at Kenna since August 2019, where expertise lies in leading the BASF cereal and pulse crop protection portfolio through strategic planning and execution, emphasizing client collaboration and strong leadership. Prior to this role, Monica served as a Marketing Specialist in Agribusiness at United Farmers of Alberta Co-operative Limited, where development and execution of marketing strategies for various business categories occurred. Experience also includes working as an Account Executive at McCann, focusing on integrated brand campaigns for the Bayer Canada cereal portfolio, and as a Feature Training Guru and Product Advisor at Rocky Mountain Soap Company. Monica holds a Master’s degree in Persuasive Communications from the University of Amsterdam and dual Bachelor's degrees in Communication and Media Studies from the University of Calgary.
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Kenna
Kenna is a marketing solutions provider which specializes in helping businesses design and deliver more unified experiences for customers. We enable marketing and sales to easily engage with customers, providing the information they want, when they want it. Our fully integrated engagement ecosystem, engineered around a single view of the customer, can power more personalized and dynamic conversations at every stage of the relationship lifecycle. The result: more loyal and valuable customers eager to stay connected. Our approach to experience design starts with a complete understanding of the customer journey. We then apply that insight to the design of fully integrated cross-channel experiences which support all phases of the customer lifecycle, leading to a state of continuous connectivity. Kenna is owned by MDC Partners, a global advertising holding company headquartered in New York City.